WORK HISTORY

Freelance Designer/Design Consultant | 2023
Digital Graphic Designer

Henry Schein, Inc. | 2014 – 2022
Graphic Web Designer II

• Lead designer for digital advertisements for Medical, InSource, 340B, and TDSC.com.
• Employed design fundamentals when selecting typography, composition, layout, and color in design work.
• Designed unique branded quarterly web ads, external display ads, landing pages, product pages, animated gifs, social campaign, special campaigns, in-house products and services that have been proven to increase annual revenue.

Web Designer

• Designed and coded weekly emails, quarterly web banners, and display banners
• Coordinated, created, and scheduled content, designs, and periodic updates to the company’s websites with Microsoft Visual Studio

PetCareRX | 2012 – 2014
Senior Graphic Web Designer

• Developed creative design for print materials, brochures, banners, and signage
• Designed and coded landing pages, microsites, emails, social media assets and infographics
• Constructed logos, banners, icons, ads, white papers, and direct mail campaigns using print color management that added to monthly earnings
• Aided with on-site product photography which displayed the latest products on the website more expeditiously than competitors
• Created landing pages and other marketing materials using HTML/CSS while staying within the monthly budget

Education

Briarcliffe College
Bachelor of Fine Arts/Graphic Design – 3.8

Katherine Gibbs Institute
Associates in Graphic Design – 3.6

Certifications

Google UX Design Certificate

Skills

• Marketing Design
• eCommerce Design
• Typography
• Design Theory
• Photo Composition
• Logo Design
• Marketing Relations
• Email Design
• Banner Ads
• Social Media Ads
• Branding
• Email Deployment
• Photo Retouching
• Wireframes

Knowledge of

• Considering accessibility at every point in the design process
• Empathizing with users by creating empathy maps, personas, user stories, and user journey maps
• Defining user pain points
• Ideating design solutions using Crazy Eights, How Might We, and competitive audits
• Creating wireframes and prototypes on paper and digitally
• Developing mockups using visual design elements and principles
• Conducting interviews and usability studies
• Motion Design/Animation
• Video Editing
• Microsoft PowerPoint
• Microsoft Word

Programs

• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Adobe Dreamweaver
• Adobe Premiere Pro
• Adobe After Effects
• Adobe XD
• Visual Studio
• Adobe Marketo Engage
• Adobe Acrobat
• Figma
• Miro